Take The Black Friday/Cyber Monday Quiz!

This simple quiz asks the key questions necessary to understand if your website and marketing are prepared for BFCM. It is eleven questions long and should take you 5-10 minutes to complete.

Does your website have a dedicated Black Friday/Cyber Monday page?(Required)

Yes: It is a BFCM-focused landing page with no navigation to other parts of the site.

We haven’t created a special page for Black Friday/Cyber Monday.

Yes: it is a BFCM page within our standard site template with our standard navigation.

Press Enter

How mobile-friendly is your Black Friday/Cyber Monday landing page?(Required)

We haven’t specifically tested or optimized the page for mobile.

We’ve customized it with responsive design, fast load times, and easy navigation.

It’s mobile-friendly but uses our default theme without additional adjustments.

Press Enter

What’s your email campaign strategy for Black Friday/Cyber Monday?(Required)

We’ll send at least six emails, starting two weeks before the promotion.

We’ll send a couple emails closer to the event.

We don’t have any special emails planned for this campaign.

Press Enter

How are you planning to handle email recipients who do not open your initial email?(Required)

Carry on as usual.

Remove people who didn't open - they're unengaged.

Send a follow-up email to the people who did not open within 48 hours

Press Enter

Where do you plan to advertise?(Required)

We don’t have a specific online advertising strategy for this campaign.

We’re boosting social media posts and running ads on Meta targeting relevant interests.

We’re running targeted ads on Google and Meta, including retargeting past winery customers, the email list, and lookalike audiences.

Press Enter

How are you utilizing ratings and customer reviews on your Black Friday/Cyber Monday promotion page?(Required)

We’re including them but not giving them special emphasis.

We’re emphasizing them, featuring reviews prominently above the fold and on each product.

We’re not using customer reviews or ratings.

Press Enter

How accessible is customer support during your Black Friday/Cyber Monday event?(Required)

We offer live chat and a prominently displayed phone number for immediate assistance.

We have a contact form and email support with response times within 24 hours.

We don’t have special customer support options for this event.

Press Enter

How are you creating a sense of urgency for your Black Friday/Cyber Monday deals?(Required)

We’re not using specific urgency tactics for this event.

We’re using countdown timers and highlighting limited stock on items.

We’re using phrases like "Buy Now" and mentioning the sale end date.

Press Enter

How are you building your email list ahead of Black Friday/Cyber Monday?(Required)

We’re actively offering exclusive content, early access, or benefits like advance warning to encourage sign-ups.

We’re encouraging users to sign up via our website and social media but without offering anything exclusive.

We don’t have a specific strategy for building our email list before the event.

Press Enter

When are you planning to start your Black Friday/Cyber Monday promotions?(Required)

We’ll start promotions on Black Friday itself, focusing on a short, intensive campaign.

We haven’t set a specific timeline for starting our promotions.

We’ll begin promotions well in advance, starting on Thanksgiving or earlier.

Press Enter

What types of promotional offers are you planning for Black Friday/Cyber Monday?(Required)

We don’t have any specific promotional offers planned.

We’re offering discounts under 30% but no special shipping deals.

We’re offering discounts over 30% along with free or nearly-free shipping.

Press Enter

What's your name?(Required)

(your first name)

Press Enter

What is your email?(Required)

We need the contact information you provide to us to send you your results and contact you about our products and services. NO SPAM! You may unsubscribe from these communications at any time. See our privacy policy for terms and conditions and to learn how we protect your data.

Press Enter

Press Enter

Δ

0% Completed!

Angelsmith

To get started, let's schedule a time to talk:

Angelsmith

Home
Resources
About Us

Schedule A Call