Marketing Wine To Women was a webinar hosted by Jayne Portnoy of Napa Technology on April 25, 2013. Panelists included Deborah Brenner, author and founder of Women of the Vine; Marian Jansen op de Haar, wine industry consultant and wine curator for MORE magazine’s wine club for women, MORE Uncorked.
A recent survey by Napa Technology revealed women as the primary group driving wine by the glass sales. This educational webinar shared the massive revenue generating power of women and provided key actionable tactics to employ to attract more women to your establishment.
Find out how to market wine to women: